Archive: online medical marketing

Want More Quality Clinical Trial Recruits? Fix Your Website

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Posted: February 23rd, 2016

When it comes to finding clinical trial candidates online, getting your message in front of the right people is half the battle – which means your website must be designed with its audience in mind. At the end of the day, potential participants won’t spend any time on your page if they don’t like what

Avoid These Top Three Mistakes in Clinical Trial Marketing

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Posted: May 14th, 2014

Clinical trial marketing is a very important component in successfully bringing a new medical device or pharmaceutical product to market. Business revenue and reputation both ride on the marketer’s success in attracting a significant pool of eligible applicants and maintaining contact with participants throughout the course of the trial. Additional audiences, such as doctors and