Using Facebook for Clinical Trial Recruitment
Facebook’s advanced targeting capabilities and enormous user base make it an ideal tool for effective and efficient clinical trial recruitment.
Empowered Patients Demand Better Engagement from Clinical Trials
As healthcare consumers take more control of their path to treatment, pharma companies need step up their level of engagement if they want to remain competitive.
Shifting Best Practices in Clinical Trial Recruitment
In order to reduce costs while improving enrollment outcomes, clinical trial sponsors need to start thinking outside the box.
Bolstering Diversity in Clinical Trials
Clinical trials have a diversity problem, and it could be having a negative impact on their ability to secure FDA approval. Here’s what you need to know.
Key Considerations for Clinical Trials Submitting Digital Recruitment Content for IRB Approval
Clinical trial sponsors know that any direct-to-patient advertising must secure IRB approval – but what does this mean in the digital age?
Can the Internet Cure the Zika Virus?
In order to contain the Zika virus, the pharmaceutical industry must gain approval for new drugs quickly and efficiently – could the internet be the solution?
Will Virtual Clinical Trials Revolutionize the Pharma Industry?
Emerging technologies have the potential to fundamentally alter how patients engage with and participate in clinical trials – is the industry ready for this change?
Using Digital Technologies to Solve Pharma’s Cost of Care Crisis
The cost of care is skyrocketing. Could big data, the internet of things (IoT), and internet-based technologies be the cure?
How Big Data and the IoT Are Transforming Clinical Trial Recruitment
Big Data and the IoT are quickly transforming the world of clinical research, including how trial sponsors find and retain patients.