New Survey Highlights Need for Better Patient Engagement in Clinical Trials
A new survey indicates that when it comes to patient engagement in clinical research, there’s still a lot of room for improvement.
The Call to Increase Patient Awareness About Clinical Research Opportunities
As the pace of drug development continues to ramp up, clinical trials can’t depend solely on physician referrals.
How Facebook’s Ad Targeting Accelerates Clinical Trial Recruitment
Facebook’s advertising platform offers a wide variety of targeting options, many of which are ideally suited for online patient recruitment.
Roundtable On Rare Disease Clinical Trials Highlights Industry’s Unique Challenges
If rare disease clinical trials want to recruit patients more effectively, they need to embrace innovative digital technologies.
What’s the Best Digital Ad Platform for Clinical Trial Recruitment: Facebook, Google, or Both?
Clinical trials are increasingly relying on digital advertising for patient recruitment – but which platforms are the most effective?
Want to Recruit More Prospective Patients for Your Clinical Trial? Start Advertising on Facebook
Facebook’s large and highly relevant audience make it an ideal platform for digital clinical trial recruitment.
Overcoming Clinical Trial Recruitment Obstacles With Digital Advertising
As patients become increasingly empowered, sponsors and CROs need to update their recruitment tactics accordingly.
Considering eRecruitment for Your Clinical Trial? Here’s What to Look for In a Vendor
Digital advertising for clinical trial recruitment is a no-brainer – but your degree of success largely depends on the quality of your vendor.
Could Data Inefficiencies Be Crippling Your Clinical Trial Outcomes?
If clinical trials want to see a real reduction in costs, they need to seek out more efficient tools for data collection and sharing.