Patient Recruitment Insights

Blog and research covering trends and strategies for clinical trial patient recruitment

How to Use Internet Marketing to Promote Your Clinical Trial

June 4th, 2014

Getting good participation in your clinical trial not only helps people get access to the latest drugs and medical procedures, but having a varied cross section…

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Lessons to Be Learned for Clinical Trials

May 22nd, 2014

FHI 360 , a nonprofit human development organization dedicated to improving lives in lasting ways by advancing integrated, locally driven solutions, published a Communications Handbook for…

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Avoid These Top Three Mistakes in Clinical Trial Marketing

May 14th, 2014

Clinical trial marketing is a very important component in successfully bringing a new medical device or pharmaceutical product to market. Business revenue and reputation both ride…

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Digital Recruitment for Clinical Trials

April 30th, 2014

There are many trends which are shaping the development of clinical trial recruitment – increased regulation, emerging markets, provider consolidation, and changing participant demographics – but…

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The Importance of Clear Communications in Clinical Trial Marketing

April 11th, 2014

We place great emphasis on the importance of clear communications – employees attend seminars, couples work with counselors, politicians hold “town hall” meetings – all in…

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Increase Clinical Trial Recruitment With an Integrated Marketing Strategy

March 27th, 2014

Successful clinical trial recruitment can result in study results that help propel a medical product or drug into the national awareness. On the other hand, difficulty…

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Recruiting for Clinical Trials Using Business Marketing Techniques

March 11th, 2014

Since medical and pharmaceutical industries can generate billions of dollars in revenue with successful introductions, clinical trials are a crucial component in bringing new products to…

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Online Marketing Strategies for Clinical Trial Recruitment

February 11th, 2014

Attracting and enrolling qualified candidates is the key to conducting successful clinical trials. Having a significant base of candidates increases the opportunity for statistically significant results….

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Advantages of Local Search and Online Marketing for Clinical Trials

January 23rd, 2014

Finding patients to take part in clinical trials is more difficult than other clinical trial tasks. While drug companies are discovering new and promising cures to…

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