Patient Recruitment Insights

Blog and research covering trends and strategies for clinical trial patient recruitment

Why HCP Outreach is so Important For Recruiting Patients in Rare Disease

September 8th, 2023

When it comes to recruiting patients for clinical trials in rare diseases, HCP outreach and support is essential. Most trials in the rare disease space struggle…

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How to Boost Diversity in Clinical Trial Patient Recruitment

March 25th, 2020

Enrolling a diverse pool of patients is often a challenge for sponsors and CROs. Fortunately, digital patient outreach can help boost clinical trial recruitment efforts.

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Better Recruiting Practices for Rare Disease Clinical Trials

March 18th, 2020

Rare disease clinical trials come with a unique set of challenges. However, there are a few strategies that sponsors and CROs can use to boost patient…

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How to Navigate Google’s Crackdown on Clinical Trial Scams

February 26th, 2020

Google is taking steps to ensure that users only see ads for reputable clinical trials. Here’s how sponsors and CROs can navigate these new policies.

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A Guide to Patient Outreach for Heart Disease Clinical Trials

February 19th, 2020

In honor of American Heart Month, let’s take a look at how sponsors and CROs can optimize patient outreach strategies and boost recruitment for heart disease…

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Google Is Changing How Cookies Work. What Does This Mean for Sponsors and CROs?

February 12th, 2020

Google recently announced it will phase out third-party cookies. How will this impact sponsors and CROS looking to recruit patients for clinical trials?

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5 Trends for Digital Patient Outreach in 2020

January 22nd, 2020

In 2020, sponsors and CROs should expect to focus on content marketing, caregiver engagement, and new models of clinical trial patient recruitment.

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Google’s New Policy on Recruiting Patients for Experimental Treatments

January 15th, 2020

In a recent blog post, Google announced that it will prohibit advertising for unproven medical treatments. Here’s what this new policy means for sponsors and CROs.

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How to Boost Patient Engagement for Cervical Cancer Clinical Trials

January 8th, 2020

For Cervical Cancer Awareness Month, we examine how adopting a patient-centric approach can improve clinical trial experiences for cervical cancer patients.

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How Google’s BERT Update Will Impact Clinical Trial Recruitment

December 19th, 2019

Google is updating its search algorithm in a big way. What does this mean for sponsors and CROs?

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