Patient Recruitment Insights
Blog and research covering trends and strategies for clinical trial patient recruitment
Steps to Take Before Beginning Clinical Trial Recruitment
The old saying that “hindsight is better than foresight” may not be the best strategy to follow when it comes to clinical trials. While learning from…
Top 3 Reasons People Participate in Clinical Trials
One of the biggest challenges clinical trial marketers face is patient recruitment. Whether you are targeting your efforts online or are using more traditional methods of…
Updating NIMH’s Points to Consider for Clinical Trial Recruitment
In June of 2005 the National Institute of Mental Health (NIMH) released its “Points to Consider about Recruitment and Retention While Preparing a Clinical Research Study.”…
Capitalize on Better Clinical Trial Design with Improved Clinical Trial Recruitment
An August 13 Forbes.com article by Henry I. Miller and S. Stanley Young asked whether designing better clinical trials would be helpful in lowering development costs…
Promote Your Research Departments, Promote Your Clinical Trial
The successful marketing of your clinical trial can make or break a product launch. But let’s face it: clinical trials are not always the easiest sell….
Can Savvy Marketing Solve the Problem of Low Clinical Trial Recruitment?
Pharmaceutical-technology.com recently posted an item about the abysmal results of clinical trial recruitment. The article reported that 15-20% of trials never get off the ground, simply…
3 Ways to Keep Patients Engaged During Long-term Clinical Trials
The process of bringing a drug to market can be a very long journey. According to the American Cancer Society, it takes about eight years on…
Creating the Ultimate App for Your Clinical Trial
Mobile devices are rapidly changing the way people seek information. In fact, in February 2014, more Americans used smartphones and tablet apps to access the Internet than…
Holding Down Costs for Clinical Trial Recruitment
The costs of patient recruitment and retention are often under-recognized when budgeting for clinical trials. In an article published in International Pharmaceutical Industry in February 2013,…
4 Challenges of Clinical Trial Recruitment and How to Overcome Them
Patient recruitment and retention are two critical factors in today’s clinical trials. Successful communication that results in a qualified pool of applicants, along with a high…