Medical Marketing Patient Recruitment Insights

August is Psoriasis Awareness Month. Here’s how sponsors and CROs can use this as an opportunity to recruit patients for relevant clinical trials.

Should medical organizations still rely on local advertising agencies to run their digital campaigns?

In order to contain the Zika virus, the pharmaceutical industry must gain approval for new drugs quickly and efficiently – could the internet be the solution?

The healthcare industry faces several unique challenges from other industries when it comes to their digital marketing. That may be one of the reasons this industry…

One of the biggest challenges clinical trial marketers face is patient recruitment. Whether you are targeting your efforts online or are using more traditional methods of…