Archive: Clinical Trials

Don’t Think You Need Digital Marketing for Patient Recruitment?

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Posted: May 9th, 2018

Sponsors and CROs without a digital marketing strategy risk missing crucial patient recruitment benchmarks.

Why Are We Leaving Older Adults Out of Clinical Trials?

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Posted: April 25th, 2018

Clinical trials often exclude patients over 70 years old from participating. Why has this become a trend, and what does it mean for the efficacy of clinical research?

What the ISCHEMIA Controversy Tells Us About Patient Recruitment in Clinical Trials

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Posted: April 4th, 2018

Patient recruitment difficulties in a key NIH study demonstrate widespread need for improved enrollment pipelines.

Mayo Clinic Finds 80% Increase in Clinical Trial Enrollment with IBM Watson

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Posted: March 21st, 2018

AI’s success in boosting clinical trial enrollment for breast cancer studies shows that a tech-forward patient recruitment strategy works.

AI, mHealth Adoption in Clinical Trials Remains Slow

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Posted: March 14th, 2018

Patient recruitment and retention for clinical trials have always been difficult, but AI and mHealth can help – if sponsors and CROs are willing to invest in them.

Social Media and Clinical Trial Recruitment – New Insights and Best Practices

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Posted: March 7th, 2018

Clinical trials are increasingly relying on social media as a patient recruitment engine – but are they utilizing it correctly?

How EHRs Can Help Improve Patient Recruitment and Enrollment Outcomes for Clinical Trials

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Posted: February 28th, 2018

Electronic health records have streamlined data collection for medical professionals across the industry – can they benefit clinical research as well?

Will Blockchain Solve the Patient Recruitment Problem for Clinical Trials?

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Posted: February 14th, 2018

Blockchain technology could help unclog the patient recruitment pipeline for clinical trials in the future – here’s what you need to know.

Revolutionizing Clinical Trials through Real-Time Data Capture and Analytics

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Posted: February 7th, 2018

In the digital age, legacy clinical trial data platforms aren’t enough. Here’s what real-time data can bring to the table.

New Study Highlights Pros and Cons of Using Social Media for Clinical Trial Recruitment

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Posted: January 31st, 2018

Though the medium presents a few unique challenges, clinical trials stand to recruit new patients and reduce costs through social media.