Archive: Google

Bringing Your Clinical Trial Recruitment Strategy Into the Digital Age

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Posted: November 15th, 2017

Learn how to lower clinical trial recruitment costs and speed up enrollment timelines with digital advertising.

How to Recruit Millennial Patients for Clinical Trials

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Posted: October 4th, 2017

For clinical trials looking to enroll Millennial patients, digital marketing is now a non-negotiable requirement.

How Digital Advertising Helps Clinical Trials Recruit Elderly Patients

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Posted: September 28th, 2017

The clinical trial community still believes that older patients aren’t online – here are some facts and figures to help dispel that myth.

How Digital Marketing Lowers Clinical Trial Recruitment Costs

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Posted: September 21st, 2017

Clinical trial costs are skyrocketing with no end in sight – is digital marketing the solution?

Artificial Intelligence is Poised to Transform Clinical Trial Recruitment

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Posted: August 9th, 2017

AI-driven technologies are already having a huge impact on the healthcare industry at large – but how will they impact the future of clinical trial recruitment?

Why Using a Local Advertising Agency is Less Relevant in a Digital World

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Posted: May 31st, 2017

Should medical organizations still rely on local advertising agencies to run their digital campaigns?

Roundtable On Rare Disease Clinical Trials Highlights Industry’s Unique Challenges

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Posted: May 17th, 2017

If rare disease clinical trials want to recruit patients more effectively, they need to embrace innovative digital technologies.

What’s the Best Digital Ad Platform for Clinical Trial Recruitment: Facebook, Google, or Both?

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Posted: May 8th, 2017

Clinical trials are increasingly relying on digital advertising for patient recruitment – but which platforms are the most effective?