Choosing the Right Investigator Sites is Key to Patient Recruitment
A successful clinical trial begins with choosing the right investigator sites. Here’s what to consider when selecting sites – and how digital marketing can help.
A Beginner’s Guide to PPC for Clinical Trials
Ready to boost clinical trial enrollment through paid search advertising? Follow these six simple steps to implement an effective pay-per-click campaign.
FDA Finalizes Guidelines on Using EHRs in Clinical Trials
New FDA guidelines on electronic health records clear the way for clinical trials to benefit from streamlined patient data.
How eConsent Is Changing Clinical Trials
With increased convenience and a more streamlined flow of information, eConsent offers benefits for patients and clinical trial investigator sites alike.
The Path to Making Clinical Trials More Patient-Centric
By incorporating features like wearables, at-home visits, and ride sharing services, trials can increase patient recruitment and retention.
Recruit More Patients to Your Clinical Trial with the Right Copy
No matter how important a clinical trial is, the way it’s conveyed to potential patients and their caregivers matters. Use compelling and consistent copy to drive patient recruitment from digital ads to intake form.
Use Google Ads Insights to Improve Clinical Trial Recruitment on Social Media
Marketing channels work best when they work together. Clinical trials can use information gathered from Google to build more effective social media campaigns.
It’s Time for Clearer Data Standards in Clinical Trials
The way clinical trials use patient data is rapidly changing, revealing a need for increased privacy regulations and standardization across the industry.
Digital Advertising Generates High-Quality Patient Leads for Clinical Trial Recruitment
Patients are going online to search for treatment options – here’s how clinical trials can use digital marketing to reach them.
