Will the Clinical Trial Industry Embrace Cloud Technology?
Major pharmaceutical companies are beginning to leverage eHealth and cloud technologies in order to improve trial efficiency and reduce costs.
New Tufts Research Explores Barriers to Clinical Trial Recruitment Success
Dwindling physician referrals for clinical trials is just one small piece of a much larger issue.
mHealth and Wearables: Improving Clinical Trial Patient Recruitment and Engagement
Emerging technologies promise to improve clinical trial efficiency across the board – but whether or not the industry will embrace them remains to be seen.
Shifting Clinical Trial Recruitment Best Practices in 2017
Advanced data analytics, improved demographic targeting, and patient engagement initiatives should be top-of-mind for sponsors looking to improve clinical trial efficiency in the coming year.
How Clinical Trials Can Leverage Digital Advertising to Recruit Rare Disease Patients More Effectively
With clinical trial costs on the rise and participant recruitment and retention at an all-time low, it’s time for trial recruiters to embrace new solutions.
Why Digital Marketing is an ROI Life-Saver for Clinical Trials
Inefficient and outdated clinical trial recruitment practices are causing serious problems for the Pharma industry and healthcare consumers alike.
Clinical Trial Recruitment and Online Patient Communities
How have online patient communities evolved in recent years and how should clinical trial sponsors engage with them?
Clinical Trial Recruitment Success Demands a Patient-First Approach
In the age of the empowered patient, engagement and education across a wide range of digital platforms is key.
Digital Disconnect: Why Won’t Clinical Trials Embrace Online Advertising?
Clinical trial recruiters have been slow to adopt digital advertising best practices, leading to longer enrollment periods and untenably high costs.
