Patient Enrollment Patient Recruitment Insights
Shifting Clinical Trial Recruitment Best Practices in 2017
Advanced data analytics, improved demographic targeting, and patient engagement initiatives should be top-of-mind for sponsors looking to improve clinical trial efficiency in the coming year.
How Clinical Trials Can Leverage Digital Advertising to Recruit Rare Disease Patients More Effectively
With clinical trial costs on the rise and participant recruitment and retention at an all-time low, it’s time for trial recruiters to embrace new solutions.
Why Digital Marketing is an ROI Life-Saver for Clinical Trials
Inefficient and outdated clinical trial recruitment practices are causing serious problems for the Pharma industry and healthcare consumers alike.
Clinical Trial Recruitment and Online Patient Communities
How have online patient communities evolved in recent years and how should clinical trial sponsors engage with them?
Using Facebook for Clinical Trial Recruitment
Facebook’s advanced targeting capabilities and enormous user base make it an ideal tool for effective and efficient clinical trial recruitment.
Key Considerations for Clinical Trials Submitting Digital Recruitment Content for IRB Approval
Clinical trial sponsors know that any direct-to-patient advertising must secure IRB approval – but what does this mean in the digital age?
Will Virtual Clinical Trials Revolutionize the Pharma Industry?
Emerging technologies have the potential to fundamentally alter how patients engage with and participate in clinical trials – is the industry ready for this change?
Digital Marketing Lowers Lead Costs for Clinical Trials
Concern about the rising cost of clinical trials has been evident for years. In a 2009 article author Roger Collier cited figures from the Tufts Center…
Using eRecruitment Leads to More Qualified Applicants for Clinical Trials
There is a major disconnect between the number of Americans who say they would participate in a clinical trial and those who actually follow through on…
5 Things to Know About Recruiting E-Patients for Your Clinical Trial
While we are undeniably living in the era of the e-patient, many clinical trial managers remain committed to traditional recruiting methods. Unfortunately, this antiquated approach is…