Patient Enrollment Patient Recruitment Insights

All Recruitment Insights

Shifting Clinical Trial Recruitment Best Practices in 2017

January 4th, 2017

Advanced data analytics, improved demographic targeting, and patient engagement initiatives should be top-of-mind for sponsors looking to improve clinical trial efficiency in the coming year. 

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How Clinical Trials Can Leverage Digital Advertising to Recruit Rare Disease Patients More Effectively

December 8th, 2016

With clinical trial costs on the rise and participant recruitment and retention at an all-time low, it’s time for trial recruiters to embrace new solutions.

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Why Digital Marketing is an ROI Life-Saver for Clinical Trials

November 8th, 2016

Inefficient and outdated clinical trial recruitment practices are causing serious problems for the Pharma industry and healthcare consumers alike.

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Clinical Trial Recruitment and Online Patient Communities

October 28th, 2016

How have online patient communities evolved in recent years and how should clinical trial sponsors engage with them?

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Using Facebook for Clinical Trial Recruitment

September 22nd, 2016

Facebook’s advanced targeting capabilities and enormous user base make it an ideal tool for effective and efficient clinical trial recruitment.

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Key Considerations for Clinical Trials Submitting Digital Recruitment Content for IRB Approval

August 4th, 2016

Clinical trial sponsors know that any direct-to-patient advertising must secure IRB approval – but what does this mean in the digital age?

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Will Virtual Clinical Trials Revolutionize the Pharma Industry?

July 12th, 2016

Emerging technologies have the potential to fundamentally alter how patients engage with and participate in clinical trials – is the industry ready for this change?

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Digital Marketing Lowers Lead Costs for Clinical Trials

January 6th, 2016

Concern about the rising cost of clinical trials has been evident for years. In a 2009 article author Roger Collier cited figures from the Tufts Center…

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Using eRecruitment Leads to More Qualified Applicants for Clinical Trials

November 19th, 2015

There is a major disconnect between the number of Americans who say they would participate in a clinical trial and those who actually follow through on…

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5 Things to Know About Recruiting E-Patients for Your Clinical Trial

April 1st, 2015

While we are undeniably living in the era of the e-patient, many clinical trial managers remain committed to traditional recruiting methods. Unfortunately, this antiquated approach is…

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