patient recruitment Patient Recruitment Insights
Holding Down Costs for Clinical Trial Recruitment
The costs of patient recruitment and retention are often under-recognized when budgeting for clinical trials. In an article published in International Pharmaceutical Industry in February 2013,…
4 Challenges of Clinical Trial Recruitment and How to Overcome Them
Patient recruitment and retention are two critical factors in today’s clinical trials. Successful communication that results in a qualified pool of applicants, along with a high…
How to Use Internet Marketing to Promote Your Clinical Trial
Getting good participation in your clinical trial not only helps people get access to the latest drugs and medical procedures, but having a varied cross section…
Lessons to Be Learned for Clinical Trials
FHI 360 , a nonprofit human development organization dedicated to improving lives in lasting ways by advancing integrated, locally driven solutions, published a Communications Handbook for…
Avoid These Top Three Mistakes in Clinical Trial Marketing
Clinical trial marketing is a very important component in successfully bringing a new medical device or pharmaceutical product to market. Business revenue and reputation both ride…
Digital Recruitment for Clinical Trials
There are many trends which are shaping the development of clinical trial recruitment – increased regulation, emerging markets, provider consolidation, and changing participant demographics – but…
The Importance of Clear Communications in Clinical Trial Marketing
We place great emphasis on the importance of clear communications – employees attend seminars, couples work with counselors, politicians hold “town hall” meetings – all in…
Online Marketing Strategies for Clinical Trial Recruitment
Attracting and enrolling qualified candidates is the key to conducting successful clinical trials. Having a significant base of candidates increases the opportunity for statistically significant results….
Advantages of Local Search and Online Marketing for Clinical Trials
Finding patients to take part in clinical trials is more difficult than other clinical trial tasks. While drug companies are discovering new and promising cures to…