Clinical Trial Participation Patient Recruitment Insights
Patient Centricity: Clinical Trial Buzzword or Best Practice?
New technology can improve the clinical trial experience for participants, but are sponsors and CROs on board with patient centricity?
FDA Releases New Clinical Trial Diversity Data
Patient diversity in clinical trials is improving slowly – here’s one solution that might help speed things up.
Using Dynamic Digital Content to Encourage Clinical Trial Participation
In order to bolster clinical research awareness and participation, trials need to invest in dynamic content marketing and digital advertising.
The Negative Financial Impact of Patient Nonadherence in Clinical Trials
Patient nonadherence costs the clinical trial industry millions – but innovative new technologies may be able to help.
Patient Centricity in Clinical Trials Explained, Pt. II
The second installment in a four-part series on patient centricity in clinical trials – what is it and how can we be doing more to improve…
Will Virtual Clinical Trials Revolutionize the Pharma Industry?
Emerging technologies have the potential to fundamentally alter how patients engage with and participate in clinical trials – is the industry ready for this change?
Are You Keeping Your Clinical Trial Candidates in the Dark?
Clinical trials are still struggling to recruit and retain participants, which results not only in staggering costs for trial sponsors, but also prevents patients from gaining…
Why Digital Marketing Is Your Best Bet for Recruiting Patients with Rare Conditions for Clinical Trials
Recruiting patients with rare and terminal conditions presents a major challenge for CROs and patient coordinators – but digital marketing techniques can help.
5 Things to Know About Recruiting E-Patients for Your Clinical Trial
While we are undeniably living in the era of the e-patient, many clinical trial managers remain committed to traditional recruiting methods. Unfortunately, this antiquated approach is…
Clinical Trial Marketing: 4 Steps for Getting Started on Facebook
There’s an old adage in marketing that says you have to go where the people are. In days past, patients relied on doctors to provide information…