Clinical Trial Participation Patient Recruitment Insights

Clinical Trial Marketing, Clinical Trial Participation, Clinical Trial Recruitment, Digital Marketing, Patient Communication, Patient Engagement, Patient Experience

How Recruitment in Clinical Trials Benefits from a Personalized Approach

March 4th, 2015

From studies in the New England Journal of Medicine to this touching report in the American Medical Association Journal of Ethics, studies continue to show that…

Clinical Trial Marketing, Clinical Trial Participation, Clinical Trial Recruitment, Digital Marketing, Healthcare Marketing, Patient Communication, Patient Engagement

What Is On The Digital Horizon for Clinical Trial Recruitment?

January 29th, 2015

Although peering into the future can often be an imprecise art, it is helpful to sometimes look down the road at potential strategies that might be…

Clinical Trial Marketing, Clinical Trial Participation, Clinical Trial Recruitment, Digital Marketing, Patient Communication, Patient Engagement, Social Media

Clinical Trial Recruitment Considerations for 2015

January 15th, 2015

As a time of reflection, a new year affords clinical trial recruiters the opportunity to look back on what worked well in 2014, and ponder what…

Clinical Trial Marketing, Clinical Trial Participation, Clinical Trial Recruitment, Digital Marketing, Digital Medical Marketing, Patient Communication, Patient Engagement, Social Media

Steps for Attracting Patient Participants in Clinical Trials

December 10th, 2014

Engaging a broad range of participants is an important step for reliable data collection and usable outcomes. Today’s clinical study standards demand more patient participants and…

Clinical Trial Marketing, Clinical Trial Participation, Clinical Trial Recruitment, Digital Marketing, Digital Medical Marketing, Patient Communication, Patient Engagement, patient recruitment

Why Patients Drop Out of Clinical Trials and What Marketers Can Do About It

November 26th, 2014

Attracting patients for a clinical trial is one thing, keeping them involved from start to finish is another. Clinical trial marketers face the constant challenge of…